
The Movaya team is excited to announce that popular gaming site, VideoGameCentral.com has added mobile games to their online destination at videogamecentral.mobi.
VideoGameCentral Mobile will be offering a platform chock full of mobile content from new & classic games to fan based items such as phone game wallpapers and video game ringtones.
"We acknowledge that gaming is a global platform & that there are many casual on-the-go gamers. Not everyone has the need to purchase portable game systems or home units to enjoy casual gaming. We are in a day & age that our cell-phones, blackberries & mobile communication devices have the robust ability to provide quality entertainment easily at a low price" said Dave Scarpitta, Marketing Director at VGC.
Just another example of the growing trend towards off-deck sales of mobile content here in the US. Look for other big online merchants to follow suit.
Monday, May 5, 2008
VideoGameCentral and Movaya Partner
Tuesday, April 22, 2008
Burger King & Mobliss Launch BK City

Yesterday, Burger King announced the launch of BK City - a new mobile multi-level game with three distinct worlds and 12 dynamic, progressively challenging mini-games developed and released by Mobliss,Inc.
The game was announced last October and will now be promoted nation wide in Burger King restaurants.
Designed to appeal to the gamer in everyone, the BK CITY game is supported by a variety of national carriers and available exclusively for download by texting “KING” to 90210 for a monthly subscription fee of $2.99.
Mobliss has been a partner of Movaya's for some time now and we are excited to help with this launch by providing the content management, billing, delivery, customer service and reporting for this offer.
In addition to promotion in store, consumers will be able to find out about the game and buy the game from Burger King's web and wap sites, both powered by Movaya.
Wednesday, February 6, 2008
Movaya Launches Free Trial Download Service for Mobile Games
Movaya TryNBuy to allow consumers to play mobile phone games before purchasing
Seattle, WA, February 07, 2008 -- Movaya, a mobile content distribution and services company, announced today the BETA launch of Movaya TryNBuy, the first off-deck, cross-carrier, try-before-you-buy system for mobile game sales in the US.
Over 30 mobile game publishers are taking part in the BETA launch, including top game publisher Com2uS. As a leading developer and publisher of original mobile games, Com2uS is always looking for new ways to reach mobile consumers," said Don Lim, general manager of Com2uS America. "With Movaya's TryNBuy, we know that once people are able to try out titles like the award-winning Tower Defense or our addictive stick-figure phenomenon, Super Action Hero, we'll be creating a whole new group of Com2uS fans."
TryNBuy is a patent-pending licensing system that allows consumers to download games over-the-air to their mobile phones and try games on their handset. Upon purchase, the games are ‘unlocked’ for unlimited use. TryNBuy is configurable on multiple levels including length of play, number of plays, and more.
“There has been widespread commentary on the factors holding back the growth of mobile games in the US. With our PlugNPlay launch last year, Movaya solved one of the major issues, which is to increase points of distribution. And now with TryNBuy, Movaya has solved the last remaining issue, which is the risk-free download for consumers. Try-before-you-buy was a major driver in the huge growth of casual games on the desktop and now Movaya is bringing this to the mobile marketplace.” says Movaya CEO Phil Yerkes. (see info below from Juniper)
To check out Movaya TryNBuy BETA, please visit www.bustedthumbs.com on your PC or www.bustedthumbs.mobi on your mobile phone. BustedThumbs is a direct to consumer merchant of mobile games and content.
About Movaya
Movaya (www.movaya.com) is a Seattle-based technology company, whose mobile-content management and distribution software system allows mobile content publishers and online retailers to effortlessly extend their businesses to the growing off-deck mobile content marketplace. Movaya PlugNPlay is the company’s flagship product, which brings together Mobile Game and Application Publishers, Online Retailers and consumers in one marketplace for Mobile goods. Movaya is powering the off-deck, mobile industry.
From MobileCrunch:
Monday, February 4, 2008
IN-FUSIO Enters Distribution Partnership with Movaya
Los Angeles, Calif. – February 1, 2008 – IN-FUSIO, a leading mobile entertainment company, today announced its partnership with Movaya, an off-deck, mobile content distribution company.
Under the newly formed partnership, Movaya will distribute IN-FUSIO's array of mobile content directly to the mobile marketplace. IN-FUSIO content will be readily available to the mobile community via Movaya's PlugNPlay system, a free to use ecommerce solution for mobile content.
"This new relationship with Movaya will bring our games and other applications to the mobile marketplace while allowing us to continue focusing our energy on developing high-quality mobile content," said Norman Evangelista, CEO of In-Fusio North America. "We expect it to be a highly beneficial partnership, with the end result being a greater selection of top-of-the-line mobile content for consumers."
"IN-FUSIO's unique and steadily growing portfolio of mobile content is a great fit for our PlugNPlay platform," said Phil Yerkes, CEO of Movaya. "We look forward to helping IN-FUSIO bring their games to a wider audience, and ultimately increasing their off-deck sales, using our streamlined system."
About IN-FUSIO
IN-FUSIO division is a leading international mobile entertainment company, publishing games and applications for cell phones worldwide. IN-FUSIO applications are enjoyed and available through more than 300 carriers and portals worldwide. IN-FUSIO's portfolio includes licensed applications based on Microsoft's Age of Empires® 2, and Zoo Tycoon® 2, Neopets®, Twentieth Century Fox's Die Hard, Canal Studio Image's The Terminator™, Tour de France, Golden Tee™, and original titles such as the award winning Shado Fighter and the famous Wallbreaker sold on more than 27 millions handsets. For more information, please visit www.in-fusio.com.
About Movaya
Movaya (www.movaya.com) is a Seattle-based technology company, whose mobile-content management and distribution software system allows mobile content publishers and online retailers to effortlessly extend their businesses to the growing off-deck mobile content marketplace. Movaya PlugNPlay is the company’s flagship product, which brings together Mobile Game and Application Publishers, Online Retailers and consumers in one marketplace for Mobile goods. Movaya is powering the off-deck, mobile industry.
Friday, January 4, 2008
Mobatech Selects Movaya to Power Direct-to-Consumer Mobile Content Distribution and Commerce
Movaya has inked another deal with a mobile application publisher, Mobatech. Below is the press release announcing the relationship. Please contact us with any questions.
Movaya PlugNPlay Platform Streamlines Transaction and Delivery Processes Making Best-Selling Mobatech Personal Productivity Applications Even More Accessible to Consumers
Bloomfield Hills, Mich. – January 8, 2008 – Mobatech, a developer of leading edge personal productivity software for cellular phones, today announced it has selected Movaya’s PlugNPlay solution to power the direct-to-consumer commerce and software distribution for its best-selling mobile lifestyle applications.
Movaya PlugNPlay provides a complete solution for the distribution of mobile content, including an all-inclusive software platform that enables web-based business-to-consumer transactions for wireless applications. Under the terms of the agreement, Movaya will handle content management, billing and delivery of Mobatech applications to consumers, while Mobatech will remain focused on its core business which includes software application design and development.
Mobatech customers will benefit from a seamless transaction experience that takes place directly from the Mobatech site. The Movaya solution also enables transactions to appear on the customer’s next monthly cell phone bill by simply including their carrier information and cell phone number, removing the need for credit cards or other forms of payment.
"Movaya will serve as a key strategic business partner, enabling Mobatech to maintain focus on its core business of software development, while still extending our offerings to the growing mobile applications marketplace," said Greg Schwartz, CEO, Mobatech. "We are impressed with Movaya’s ability to offer a single point of integration between the Mobatech Website and our customers’ mobile devices. Our customers will benefit from fast, simple and secure transactions that take place in a matter of seconds."
"Mobatech has done a tremendous job working directly with wireless operators and select Websites to make its industry-leading applications widely accessible to consumers to date," said Phil Yerkes, CEO, Movaya. "We’re excited to help the company redefine their direct-to-consumer mobile experience and further increase off-deck transactions by leveraging our comprehensive PlugNPlay platform."
Since its inception in 2003, Mobatech has been dedicated to developing high quality mobile solutions that customers will find easy to use and that integrates seamlessly into their everyday lives. Its Mobile Checkbook and Mobile Bartender applications have shared lengthy stints as the industry’s best-selling applications for cellular phones in the personal productivity category.
About Movaya
Movaya (www.movaya.com) is a Seattle-based technology company, whose mobile-content management and distribution software system allows mobile content publishers and online retailers to effortlessly extend their businesses to the growing off-deck mobile content marketplace. Movaya PlugNPlay is the company’s flagship product, which brings together Mobile Game and Application Publishers, Online Retailers and consumers in one marketplace for Mobile goods. Movaya is powering the off-deck, mobile industry.
About Mobatech
Mobatech is dedicated to designing and developing leading edge software for cellular phones. Mobatech focuses on creating high quality personal productivity applications that customers will find easy to use and beneficial to their everyday lives. Mobatech's products have been sold in over 70 countries worldwide and are distributed by some of the world’s largest mobile providers.
